Here’s the second part of my series on how to get more fans on Facebook…
Method Two – Create Good, Targeted and Regular Content
This is a simple one to do, and a very easy concept to understand, yet in practice, there are still people doing it wrong. I want to show you how I’ve done it and got traffic and even sales from it.
Before I do, you might be thinking…
Hang on, how does posting good content get more fans on Facebook? Surely posting content is only good for current fans, not getting new ones…
Not so.
Due to it’s viral nature, when someone who is already a fan likes your content (and clicks the ‘Like’ link beneath the post), their friends (who aren’t yet fans) see it and can comment on it and like it too. They will see their friend is a fan and they will see this as social proof that the page is worth being a part of. Your current fans may even click the ‘Share’ link beneath the post and post it to their wall on their profile, instantly giving you more exposure. When I post new content on the wall of my pages (which I do 2-3 times per day per page) I always get new fans from it.
So there.
Anyway, enough of that… Back to the content creation.
The first thing to say is that your content needs to be relevant to your audience. This, again, sounds obvious but it’s surprising the number of people who set up a page and then post all kinds of stuff that isn’t relevant to the audience they’ve created. If your page is about a TV show, don’t post stuff on the page about online dating or ways of getting fit. There’s no quicker way to get ‘Unliked’ and be seen as spammy rather than helpful.
The question arises:
Where Do I Find Content For My Facebook Page?
Well, if you’re an expert in your subject it makes things easier as you can get all the info you’ll need for posts from your brainbox. However, it’s a good idea to mix things up and add content in several formats. Here’s my list of good places to get content for facebook pages:
- YouTube.com – Facebook loves video and so do Facebook’s users. Find – or better still – make videos that tell your audience something about the subject they’ve liked. Upload it to YouTube then post it to your wall.
- EzineArticles.com – You can find good articles here to expand on different parts of your niche, to help your fans. The downside is that the article may have a link at the bottom to another person’s site, taking your fans away from you. The best thing to do is write your own content and share it with them via the page, but if you’re not into writing, just find good articles by other people.
- Blog Searching – If I personally know and/or read a blog that is about that page’s topic and it’s helped me, I’ll post the link to my page. You can do the same. It can be a colleague’s blog or simply an expert in the niche who you can follow.
- Quotes – People seem to love bitesize quotes from the greats in their market. In the world of marketing, I could quote David Ogilvy, Charles Saatchi or Richard Branson. Who’s the expert in your market? Go to Google and type: The Expert’s Name + Quotes. For example: ‘Richard Branson quotes’. You’ll find a raft of quotes you can use as posts.
Above all, make sure this content is relevant and you keep posting to the page on a regular basis. I do 2-3 posts per day on my more active pages. Even one post per day is ok, just keep it consistent and relevant.
Every few days, I include a post that has an offer attached to it. This could be a related Amazon book (using my Amazon Associates account to get an affiliate link) or a Clickbank/PayDotCom product. That’s the balance I use to make money from the groups once they’re built.
This short article is actually an extract from my full article on how to get more fans on Facebook. In the full version, you’ll discover 7 ways to increase facebook fans that you can start applying right now to your Facebook pages.
To get access for free (no opt-in or anything), simply click how to get more fans on Facebook and you’ll be taken straight to the full version. Take action now and start building your Facebook business now.
nice posting,but i dont know how fiveer people increased facebook fan page fans from zero to thousands in couple of days,