About Wayne Lambert

Wayne Lambert is the founder of TheProfitShare.com and the creator of our exclusive member's area including flagship product Turbo Traffic Explosion.
Author Archive | Wayne Lambert

The Power of Courage and Belief

Written by | Posted in Mindset

Courage is the ability to act in spite of fear and not allowing the emotion of fear to paralyse you.

Beliefs can be broadly categorised as either limiting beliefs or empowering beliefs. Limiting beliefs are those beliefs that do not support you in pursuing your goals. They limit your potential because they place boundary conditions on your thinking.

You need to understand how to build courage and self belief into your being at a cellular level if you are to succeed. It is one thing to know the path, but another to walk the path.

This is a challenge for myself like it is for every other entrepreneur on the planet. Even the likes of Richard Branson needs to act in spite of fear and believe in what he’s doing as there is always the possibility that any venture may fail.

I urge you to read, listen to audio programmes again and again, and start attending personal development seminars. It’s not just the Internet marketing and skills seminars that you need to attend. Start breaking through the limitations in your own thinking. Conquer thyself and you can conquer!

Pick up our free wealth package which includes some of the best wealth creation books ever written. You can join our exclusive member’s area to learn about Internet Marketing and developing the right mindset for Internet Marketing success.

To Your Online Success,
Wayne Lambert Signature
The Profit Share

The mutt's nuts or the dog's drivel? I double dare you to leave a comment! :-)

How To Market on Facebook

Written by | Posted in Online Marketing, Social Media, Traffic

Marketing on Facebook can be effective for businesses both online and off. I have prepared this short video to show you how to market on Facebook.

1. If you have an offline business, you can choose to use Facebook to keep your customers in the know about your products, services and promotions whilst building a long term relationship with your client base. This is extremely powerful because Facebook handles technical elements like getting double opt in email subscribers with email marketing.

2. If you’re an online business, you may choose to do niche marketing which is building a list of friends into your personal account that have common interests with what you’re offering, build relationships and provide valuable content, then invite them to a group you administer is to do with what you’re offering, then sell your products or other peoples products from there. You can choose to set up a group so that you can have direct access to the person’s inbox or you may elect to set up a page so you can have direct access to the person’s news feed.

Below I have provided a couple of videos that show you some tactics and [slightly] technical elements to Facebook marketing to help you get the most from finding qualified prospects to market to.

I hope you found the video useful.

To Your Online Success,
Wayne Lambert Signature
The Profit Share

The mutt's nuts or the dog's drivel? I double dare you to leave a comment! :-)

Google AdWords Advice

Written by | Posted in Traffic

The Demise of Google AdWords

Is it possible we could see that headline in the news any time soon?

Advertising using the big G, Google, can be done by either paying for traffic in what’s called a Pay Per Click advertising campaign which Google brand as AdWords or through the search result naturally showing up in search results through search engine optimisation (SEO).

As the name suggests, Pay Per Click is where the advertiser which is usually the website owner pays Google for each click that it receives from displaying the advert to an internet user that searches for the keywords that they choose when they set up their campaign within their AdWords account.

Developing a successful Google AdWords campaign is both a science and an art and can take months and even years of tracking and testing different keywords, headlines and variations of adverts, so you can get the best return on investment for your advertising spend.

The other method of getting traffic from Google is using the free traffic that comes from the organic search results. Now I know you like the sound of that! Who wouldn’t want free customers coming to their website, right? EXACTLY! However, there is a potentially steep learning curve and implementation period going through a tedious and slightly technical process known as search engine optimisation (SEO). This process serves to enhance your organic (natural) search engine rankings. This is achieved by keyword research and using those keywords as the page title, description and keywords for your web pages and other various elements of your web pages such as audio, video and images.

You could be forgiven for saying that sounded like gargled rubbish. Yes, there is a lot of jargon with search engine optimisation and it can seem as though you need a degree in Computer Science or something to understand all the jargon. However, like anything, it simply takes implementing some key strategies that will optimise your websites ranking in Google searches that relate to your offering’s keywords.

So step aside Google! There’s a new kid on the block which now has more traffic than Google. So who is this “new kid on the block” and how can they help me?

Facebook v GoogleGreat question! Some say that Facebook offer a superior PPC advertising medium than Google, but I’m not so sure. There are distinct advantages and disadvantages to both! Allow me to explain…

Google allows you to target use of keywords as the trigger to determine whether the prospect is qualified or not.

Facebook allows you to display an advert based upon the user demographic according to the details that they select on their profiles.

If you want to target people by certain specific keywords, then Google may be your best option whereas if you want to target a certain demographic of people, then Facebook would seemingly be the wise choice. The only true answer is to test the keywords and advertising to see which PPC advertising medium offers you the best return on investment for your marketing spend.

Whilst Google is the #1 ranked website on Alexa.com, Facebook.com is the #2 ranked website. The difference being that when people arrive at Google, they leave Google quickly once they find the page they’re looking for, so it can be considered a starting place. Facebook is a place where people stop for sometimes incredible periods of time social networking with others.

The demise of Google AdWords could be the unthinkable headline of the future if Google don’t watch their backs. My Google AdWords advice is to do thorough keyword research first using a high quality tool such as Market Samurai to ensure that you’re not paying over the odds for highly competitive terms which will soon drain your budget without a good return on investment.

You should also read Google’s terms and conditions thoroughly as they do not allow you to send traffic directly to squeeze pages or affiliate offers. You are likely to be banned from using Google AdWords for a long time for this.

To Your Online Success,
Wayne Lambert Signature
The Profit Share

The mutt's nuts or the dog's drivel? I double dare you to leave a comment! :-)

The Real Traffic Secret from George Brown

Written by | Posted in Traffic

Have you seen this quick but important video that the traffic whizkid George Brown sent me earlier about an insane way to get free traffic…

First of all… getting traffic? What do I mean by this?

Good question?

Traffic is simply an influx of people that are moving towards your web pages with the objective of them completing the desired action. The desired action is usually to either buy the product that you’re promoting, whether that be as an affiliate or even your own product. The other favourable action is for your visitor to opt in to your email communications by providing their email address is exchange for something which they perceive as being valuable.

In the words of George himself: “if you watch the video and implement the technique it will basically will get you a boatload of traffic to your website”. I couldn’t believe it when I watched the video just how simple it is. Wait a second, I might just fetch my dear nan to do this!

Watch the video, implement the strategy and enjoy the extra free targeted traffic to your site, no matter what niche you’re in.

Watch the video now…

George Brown’s The Real Traffic Secret

And it works too. George (the techniques “creator”) is using these EXACT strategies to drive almost 20,000 free visitors to his sites every month. Yes, that’s Twenty THOUSAND! That’s not to be sniffed at.

And I’ll say this: This is one more technique that I’ll be implementing personally. It really is one of the coolest techniques for getting some extra traffic that I’ve seen in a long time. It’s so simple and absolutely free.

Here’s the link if you want to check it out…

George Brown’s The Real Traffic Secret

You do have to opt in to get in but that’s it, it’s completely free!

The video definitely gets my seal of approval. I highly recommend you guys check it out now.

George Brown’s The Real Traffic Secret

To Your Online Success,
Wayne Lambert Signature
The Profit Share

The mutt's nuts or the dog's drivel? I double dare you to leave a comment! :-)